AFFINITY    OUR NAME. OUR PHILOSOPHY.

Affinity is an interactive medical marketing company with an exclusive focus on delivering pharmaceutical-driven programs, systems and services to stakeholders in professional pharmaceutical education and scientific exchange.

We are dedicated to partnering with clients to develop and execute strategy-driven marketing and communication plans. Our role as a strategic partner allows us to share in the risks of innovation, reduce costs and pursue novel solutions that bring a much higher return on investment to our clients.

As a partner, we provide proactive direction and recommendations to create business-minded solutions that use integrated online and offline strategies to develop professional and clinical tactics for our pharmaceutical clients.

KOL MANAGEMENT SYSTEMS   Our KOL systems are built on a flexible, scalable platform designed to ensure long-term effectiveness and configurability over the entire project lifecycle. RxBRANDWATCH   Affinity RxBRANDWATCH helps you navigate the continuously evolving online databases, ensuring that your brand is included in prominent online health resources.

COMPETITIVE INTELLIGENCE   Affinity delivers comprehensive analyses of competitor sites and marketing tactics, including third-party site sponsorship, campaign monitoring, and more. PRO ED TOOLKIT DEVELOPMENT   Our toolkit solutions are ideal for clients who need an innovative way to deliver information, or are looking for that “wow” factor in their communication projects.